Old Ruses/New Ploys - The Evolution of Scams

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Date and Time: 
Monday, August 17, 2015 - 7:00pm to 8:30pm
Barbara Martin-Worley


From the dubious medicine men whose coaches dotted the country’s landscape a century ago to the prevalent swindlers of today, con artists have long been a fixture throughout history.  While once portrayed on screen as both benevolent and fickle, the truth regarding their psychological makeup is as disturbing as it is fascinating.   Drawing from a range of elaborate “come-on’s”, the persuasion tactics used by con artists to gain their victims’ trust has become ever more sophisticated – and ever more ruinous to those who have fallen under “their spell”.  Old Ruses/New Ploys - The Evolution of Scams provides insights into the most influential hucksters of our time and how, over history, they have perfected their trade.  It also includes a glimpse into the mindset of the highly adaptive, intelligent, charming, manipulative, and narcissistic personality of this distinct and predatory criminal. By recognizing such charlatans, the better able we are to deflect them.

You can fool all the people some of the time, and some of the people all of the time, but cannot fool all the people all the time.  Abraham Lincoln

Barbara Martin-Worley, speaker

Director, Consumer Protection , Office of the District Attorney, 18th Judicial District

Barbara, Gerontologist, M.A., has worked in the field of aging for over thirty years in Denver, serving as a non-profit director, an educator, and fraud-prevention specialist.   She is a former commissioner with the Mayor’s Commission on Aging in Denver, and has served on elder abuse steering committees initiated by Colorado Attorneys’ General Ken Salazar and John Suthers.  In 2010 she retired from Colorado State University after 20 years of service as the director of the Denver CSU Extension Office.  Prior to assuming her current position in the Office of the District Attorney in the 18th Judicial District, Barbara served for the past three years as the director of Consumer Fraud Protection in the Denver District Attorney’s Office.  



South Ridge Recreation Center
Upstairs Auditorium
4800 McArthur Ranch Rd
Highlands Ranch 80130 39° 31' 23.4984" N, 104° 56' 4.8912" W